iPhone photography it's convenient

Just let this image sink in for a minute. It is a prime example of the convenience of iPhone Photography; I took the photo on my Samsung Galaxy S7 because it is, in one image, EVERYTHING I am writing about in Smartphone Media Production. Here is a tourist in Iceland, like me and my family, doing Iceland’s famous “Golden Circle”. The sites are amazing and everyone has their cameras ready to get those all important holiday snaps, myself included.

Smartphone Convenience

You have the option of either of your two top of the range compact cameras. Both cameras have optical zoom, both cameras are easily accessed (out of their bags, hanging from the shoulder) and both cameras will take excellent shots and produce amazing images. So why did this gentleman time and time again, at multiple sites ignore the two compact cameras and shot exclusively with his iPhone?

The Smartphone is quickest to the draw.

I believe the answer is simple, time and convenience. The answer lies in my observations of this photographer. After every few shots, he would spend time furiously navigating his phone. As I was at a distance, I can only speculate that he was editing his images and then sharing them online. 

Smartphone Top Trump

I believe the edit and sharing features will time and time again pull the casual photographer away from their compact cameras, bridge and even DSLRs when it comes to social media based photography. If you’re just looking to take a pic, give it a quick edit and upload it to your Twitter or Instagram account, then embracing the iPhone photography or smartphone photography movement trumps every other camera set up available for convenience. It does for me and it seems for other happy holiday snappers.

The Future is mobile.

I believe this is the future of photography. The cameras on our smartphones are in some cases as good as compact cameras. Especially if it’s just a snap for social. Add in the ability to edit and distribute and now we have the future of photography.

To learn more about mobile iPhone photography, photo editing and image distribution via social media, all with just your iPhone, then buy a copy of Smartphone Smart Marketing





PS: Smartphone Smart Marketing book is now available for purchase. It covers information on all aspects of mobile media production. Including video, Live streaming, photography, marketing, marketing strategies, social media strategies, cheat sheets and more. 




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